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Swetha Avula

Candidate ID: 1744667

Career Summary

Fintech Project Management professional experienced in banking technology implementations. Passionate about IT strategy and product management. Expert in agile and waterfall project management. Managed large scale application implementations in major banks and NBFCs.

Skill Set

Project Management, Product Management, PMO, Banking applications, Consulting

Professional Information

Total Experience : 9

Nationality : India

Qualification Level : Management Post Graduates

Job Function : Banking / Financial Services

Work Location Preference : UAE

Detailed Profile

CO-FOUNDER AND DIGITAL PLATFORMS HEAD
FRESH CRUSH | Mar 2019 - Jan 2020
- Investor and Partner in successfully running F&B chain with > INR 2 million annual turnover
- Onboarded the business on digital delivery and payments platforms
- Managed mobile application development and implementation for inventory and expense management along with reports generation

PRODUCT MANAGER
KFIN TECHNOLOGIES PVT. LTD | Sep 2017 - Mar 2019
- Product Owner of key digital products (mobile applications and websites)
- Product conceptualization and roadmap preparation - Released features such as UPI and card-based payment modes, chat bot (ML), voice-based navigation, MF marketplace etc. using emerging technologies
- Go-to-market strategy for products helped in acquiring new clients in India, Singapore and Malaysia markets and helped acquire business worth INR 200 million
- Scrum based project management with more than 95% of sprints completion on time
- Handled multiple responsibilities as product owner and scrum master
- Complete UI/UX revamp for products. Product users increased 3 times, mobile app ratings increased from 2.8 to 4.3 and 30% increase in online transactions through the products in a span of 6 months
- Direct reporting to CXOs and interaction with various stakeholders (clients, retail customers, business and technology teams)
- Managed teams (design, development and testing) of around 25 members
- Outline work plans, determined resources, and generated product budgets as a part of scope determination
- Market analysis & Competitive benchmarking

DEPUTY MANAGER, TECH STRATEGY
DELOITTE TOUCHE TOHMATSU INDIA PVT. LTD | Apr 2016 -Sep 2017
- Payments Bank IT strategy, architecture and roadmap for 155,000 branches
- Prepare Products- Services mix, ATM & network strategy and business requirements document considering the banking applications required to setup a full-fledged bank
- Envision business and data integration architecture for laying out technology blueprint
- Ideate and implement micro ATM-handheld device-based banking services
- Prepare RFP, evaluate, finalize eligible System Integrator and manage INR 3 billion project
- End to end Project Management of CRM implementation in India’s largest bank with over 24K branches and project cost of INR 40 million
- Handle daily status meetings and Steering Committee meetings with MD- CEO of Bank

CONSULTANT, IT ADVISORY
ERNST & YOUNG LLP | Apr 2013 - Apr 2016
- Small Finance Bank setup IT strategy and system integrator finalization
- Project management of Core Banking Solution (Finacle) and peripheral banking applications for INR 2 billion project
- Develop handheld device application for doorstep banking
- Technology project management and change management for Core Banking Solution migration for Indian branches of a foreign bank
- Devise change strategy, change plan, change assessment matrix for application rollout
- Identify stakeholders and prepare communication plans
- IT process improvement and IT cost allocation model for shared services
- Enterprise architecture changes to reduce operational process turnaround

SYSTEMS ENGINEER
INFOSYS TECHNOLOGIES LIMITED | Jun 2008- Oct 2010
- Worked with MNC clients (Apple and Cisco) in translating business requirements into application solutions
- Develop and maintain project artefacts including code versions
- Manage project scope in collaboration with client-side managers, subject matter experts and hold knowledge transfer sessions for team members
- Ensure end-to-end SDLC implementation for projects
- Trained in Open Systems (database technologies)

CERTIFICATIONS
- Project Management Professional (PMP)
- Certified Scrum Master (CSM)
- ITIL v2011 Foundation Certified

RECOGNITION & AWARDS
- Karvy Idol, 2018 – Award for revamping KFinKart mobile app
- Excellerator Award, 2015 - Award that recognizes individuals who demonstrate excellence in their field of work and stand out as champions
- One Team One Dream Award, 2014 - Team award for cross service line engagement
- On the spot KUDOS Award, 2014 - On the spot recognition for handling client and project exceptionally, and for displaying positive attitude in taking up assignment

TECHNICAL SKILLS
Microsoft Office
Microsoft Project Plan
Microsoft Visio
Team Foundation Server
Jira
PL/SQL
CRM

EDUCATIONAL QUALIFICATIONS
- MBA from Narsee Monjee Institute of Management Studies, Mumbai (India), 2011 – 2013
- B. Tech from Mahatma Gandhi Institute of Technology, JNTUH (India), 2004 – 2008