ANUP K P
P.O.Box: 111944, Dubai, UAE
Contact No: 00971 56-354 2500/ 00971 55-5694538
Email: anupkp1985@gmail.com; LinkedIn: https://ae.linkedin.com/in/anup-k-p-48442452
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Marketing & Product Management / Account Management Professional
Seeking a challenging opportunity for personal & professional growth.
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PROFILE
• Performance-driven and result oriented professional having over 10 years of experience in Product Management, Marketing Management, Inventory Management, Client Relationship Management, MIS Reporting, Business Development, Market Research, Strategic Planning and Training & Development.
• Core strengths in expanding client base through a variety of effective sales and relationship management techniques, marketing and risk assessment.
• Expertise in Development of marketing strategy and plan by following SOSTAC (Situation Analysis, Objectives, Strategy, Tactics, Actions and Controls) methodology.
• Driving high-value revenue & profit plans, large scale cost savings, building prolific strategic alliances also improve organizational productivity & performance.
• Excellent Process Management capability by performing Capital, Utility, and Product Value Estimates and then prepare a Project Evaluation to allow determination of the viability of the project.
• Abilities in aligning strategies with organizations’ business objectives and developing specific success metrics & analytic approaches tailored to unique needs.
• Demonstrated capabilities in corporate planning, marketing strategy, revenue maximization, resource management in an increasingly competitive environment.
• Progressive, decisive and highly valued for expertise in interpreting corporate vision and strategy, translating objectives into actionable plans.
• Customer focused, with innate strengths to acquire and retain clients, with augmented service levels. Consistent performer with strong track record of exceeding performance benchmarks year on year.
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CORE COMPETENCIES
Product Management ? Process Management ? Marketing Strategy ? Inventory Management ? Business Development ? Market Research ? Product Planning ? Sales & Marketing ? MIS / Reporting ? Strategic Planning ? Forecasting Management ? Urgency Management ? Client Relationship Management ? Product Promotion & Building ? Training & Development ? Team Management
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PROFESSIONAL EXPERIENCE
DAVENPORT SOLUTIONS GENERAL TRADING L.L.C, DUBAI SINCE SEP 2015
Sales and Marketing Manager
Company Profile: The company is a subsidiary of Royal Commercial Group established in the year 1998 and have divested business presence in UAE in areas related to Civil & Electrical Works, General Trading, PR Services, Transportation and Shipping.
Duties and Responsibilities
• Responsible for managing device Promotion, Marketing and Go to Market strategy for Royal Group of Companies (Royal Businessmen Services L.L.C, Metro Civil and Electrical Works L.L.C, Detroit Transport L.L.C, Davenport Solutions General Trading).
• Mapping business dynamics with continuous monitoring of competitor moves, product evaluation and changing needs for realigning strategies for business development.
• Identify product gaps, align new products into existing portfolios and establish product pricing structure in order to offer entire range of products for Billing Solutions products to the clients.
• Responsible to identify and qualify suppliers in order to expand product portfolio.
• Responsible for assessing marketing opportunities, target markets, intelligence gathering on clients while generating leads for possible sales & following-up sales activity.
• Making reports of the sales targets and draft short and long term goals to help achieve targets in systematic manner besides assisted the sales team in tackling the cost negotiation.
• Responsible for the overall Sales, Operations, Procurement and Recruitment of Metro Civil and Electrical Works L.L.C and Davenport Solutions General Trading L.L.C.
TE CONNECTIVITY INDIA PVT. LTD, BENGALURU APR 2014 – JUL 2015
Area Sales Manager- RAIL and Solar Industrial Business Unit
Company Profile: TE Connectivity Ltd, formerly Tyco Electronics Ltd, designs and manufactures connectivity and sensor solutions for a variety of industries including automotive, industrial equipment, data communication systems, aerospace, defense, medical, oil and gas, consumer electronics, energy and subsea communications. (www.te.com)
Duties and Responsibilities
• Worked closely with RAIL coach manufacturers to work on Railway and Metro projects also worked with Solar Panel manufacturers to promote Solar Junction boxes among government projects.
• Maintained SFDC Opportunity pipeline, buy working with the customers on new projects for global projections in addition to also responsible for product planning and urgency management.
• Performed Exergy analysis of the process design and compared it to previous published designs to determine if the process design is competitive.
• Supported the Account Manager (when requested) in discussion of technical details with the Business Development team and/or client.
• Mapping business dynamics with continuous monitoring of competitor moves, product evaluation and changing needs for realigning strategies for business development.
• Conducted regular surveys and VOCs to plug product gap and put up a NPD road map for the Engineering also participated in Government tender openings and evaluated competitor foot print.
• Played a very vital role as Product Manager (Additional charge) for Helicase Solar Junction box developed for Indian market (including TUV certification) and Product Marketing.
• Played a very vital role as Product Manager (Cables, Connectors and Accessories) for RAIL Business Unit for
METRO RAIL projects.
• Major Accounts Handled –
o Bharat Earth Movers Limited
o Alstom Transport
o Tata Power Solar
o NTPC
MOLEX INDIA PVT LTD, CHENNAI JUL 2013 - MAR 2014
Account Manager – GSM Division
Company Profile: Molex Incorporated is a manufacturer of electronic, electrical and fiber optic interconnection systems. Molex offers over 100,000 products, across a variety of industries; Aerospace & Defense, Automotive, Alternative Energies, Consumer/Home Appliances, Commercial Vehicles, Data/Computing, Industrial Automation, Industrial Electrical, Medical, Scientific, Smartphones and Mobile Devices, Solid State Lighting and Telecoms/Networking. (www.molex.com)
Duties and Responsibilities
• Fostered a good working relationship with account and client teams to facilitate flawless execution of services.
• Distinction of improved product delivery and supported critical business strategies by directing the development, implementation & maintenance.
• Designed Molex products into customers’ end-products by involving with the design team also maintained CRM pipeline and working with the customers on new projects.
• Responsible for tracking and reporting Molex’s share of business at assigned accounts also provided samples, quotes, negotiate and win orders.
• Provided and updated forecasts to improve delivery performance in addition was also accountable to organize and carry-out sales promotion activities as and when required.
• Major Accounts Handled –
o Nokia India Pvt Ltd, Whirlpool India Pvt. Ltd & Ford India Pvt Ltd.
FCI ELECTRONICS, COCHIN APR 2010 - JUL 2013
Product Manager
Company Profile: FCI OEN Connectors Ltd. is one of the country's major suppliers of professional grade connectors and cable assemblies. (http://www.fcoen.com)
Duties and Responsibilities
• Planned strategies to achieve business goals aimed towards the growth of business volumes, as well as profitability and maintaining constant vigil on market dynamics to attune marketing strategies.
• Played a pivotal role in identifying new opportunities & mining business from existing contacts; accomplishing cross functional coordination with the clients & providing cost effective solutions after scrutinizing business requirements.
• Dexterously handled cross-functional teams such as Production, Process, Product Management, Quality & Engineering for NPD Projects & Cost Reduction programs.
• Responsible for designing business proposals and presentations for the organization and assisted the advertising team in achieving targets.
• Accountable for overall media planning & evaluating the effectiveness of marketing campaigns, systems & processes through consistent feedback gathering & managed marketing activities across the region.
• Prepared strong & reliable MIS reports for facilitating the decision making process; also liaised with management for extensive market penetration including product management.
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OTHER PAST EXPERIENCES
SCHNEIDER ELECTRIC CONZERV INDIA LTD, BANGALORE DEC 2008 – MAR 2010
Engineer - Corporate Sales
AUTOMATIC SYSTEMS & EMBEDDED CONTROL (ASEC SOLUTIONS), BANGALORE JUN 2007 - AUG 2008
Marketing Engineer
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PROFESSIONAL CERTIFICATIONS
• Training for PMP® certification at Cambridge Educational Institute, January 2016.
• Trained and Certified in Buyer Focused Opportunity Strategy®, an effective buyer focused strategy model by Huthwaite, Huthwaite Institute, December 2014.
• Trained and Certified in SPIN® 2.0, an effective selling skill model by Huthwaite, Huthwaite Institute, July 2013.
• Trained and Certified in Value Analysis and Value Engineering, FCI Corporate, 2012.
• Trained and Certified in Lean Engineering and Recipient of Customer Focus Awards for Lean Engineering Implementation, FCI Corporate, 2011.
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EDUCATION CREDENTIALS
• Master of Business Administration (Marketing Management), Annamalai University, 2012.
• Bachelor of Engineering (Electrical and Electronics), Anna Technological University, 2007.
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TECHNICAL SKILLS
• MS Office Suite, Windows OS, Internet Applications.
• Pro Windchill Production Server- PDM & PDS.
• Net Term Mfg/Pro (ERP).
• Business Intelligence (BO -XI).
• SFDC, CRM & SAP.
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Date of birth: 26th December, 1985
Languages: Hindi, English, Malayalam, Tamil and Kannada; Nationality: Indian
Drivers License: U.A.E and India
Passport Number: R2339543; Expiry Date: 28/03/2027; Visa: Employment Visa (NOC)
References: Available upon request
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