Key Responsibilities:
Develop and execute multi-channel marketing strategies (digital, social, email, offline).
Manage brand positioning, awareness, and communication across B2B and B2C audiences.
Lead generation and conversion optimization through targeted campaigns.
Oversee content creation, SEO/SEM, and social media presence.
Collaborate with product, sales, and leadership teams to align marketing with company goals.
Analyze performance metrics and optimize campaigns based on insights.
Manage marketing budgets, vendors, and agency partners.
Requirements:
Minimum 7 years of marketing experience, ideally in real estate, tech, or marketplaces.
Strong understanding of digital marketing tools (Google Ads, Meta, HubSpot, etc.).
Proven success in lead generation and ROI-driven campaign management.
Excellent leadership, communication, and project management skills.