Dynamic and analytical Business Analyst with over 10 years’ experience, delivering profit generating process improvement projects for high-profile clients. Specialising in custom software development, marketing and Salesforce, providing smart consultancy and technical solutions.
KEY ACHIEVEMENTS
? Implementing a Marketing ROI tool for Shell that helped analyse global marketing spend ($440 million) and drive increase in sales (12%).
? Spearheaded a training initiative in HMRC on Agile delivery.
? Digitalised Clearstep's manufacturing process, which cut lead times for production from a month to a week, providing the company with a scalable business model and doubling their client base.
? Launched a free service during Covid-19, helping small businesses connect with people in need and deliver supplies – www.yourlocaldelivered.co.uk – with media attention from the BBC and the Guardian, and gaining several thousand hits per day within one week.
SKILLS AND EXPERTISE
? Business Analysis ? Business Transformation ? Agile
? Process Mapping ? Delivery Team Management ? Scrum Master
? Project Management ? Training ? Product Owner
? Digital Marketing ? Customer Relationship Management ? Stakeholder Management
Career Summary
Business Analyst Oct 2018 – Present
Shell LONDON, UK
• Successfully project managing introduction of real time analytics tool to improve ROI on global marketing investments across all Shell Lubricant products, from project inception, stakeholder management to delivery.
• Effectively enhancing a global project to enable collaborative and competitive pricing of products.
• Accountable as product owner and business analyst for a global Salesforce rollout, inclusive of Pardot Marketing Automation implementation.
• Leading a data initiative to centralise marketing, sales, insights, ATL, and BTL data for more advanced analytics.
• Proactive data owner, product owner, and focal point for multiple applications across Shell’s infrastructure.
• Driving IT strategies in collaboration with senior Shell business stakeholders.
Business Analyst Nov 17 – Oct 18
Clarksons LONDON, UK
• Successfully coordinated senior stakeholder expectations, building specifications in line with requirements and user stories.
• Accountable as Delivery Lead and Product Owner across multiple projects, ensuring timely or advanced delivery.
• Effectively disseminated agile approaches for streamlined delivery, increasing velocity and frequency of product releases.
Associate Business Analyst Feb 17 – Nov 17
Equal Experts (HMRC) LONDON, UK
• Developed client’s business analysis team to work effectively, use process mapping, elicit and document requirements, and run workshops.
• Mentored the team for Agile ways of working, including on user stories and epics, backlog prioritisation, sprints and requirements traceability.
• Effectively elicited and documented business requirements for multiple income taxes to tight deadlines.
• Redesigned technical solutions to streamline submissions of income, VAT and corporation taxes to HMRC.
Senior Business Analyst Feb 16 – Feb 17
EasyJet LUTON, UK
• Successfully elicited business requirements from business stakeholders and project sponsors by facilitating workshops and interviews.
• Oversaw the documentation of business processes to ensure synergy between requirements and solutions as well as the work culture of the organisation.
• Collaboratively developed technical solutions with the Enterprise and Solutions Architecture team.
• Created visual mock-ups to translate how requirements could be converted into solutions.
• Supported the project team by monitoring and communicating progress, risks and mitigations while coordinating stakeholder expectations.
Business Analyst Jul 15 – Dec 15
QBE Insurance LONDON, UK
• Fed into the global implementation of Salesforce by gathering, documenting and presenting requirements to the change group and prioritising them in the product backlog.
• Provided effective Salesforce support and training to business stakeholders and an external development team.
• Orchestrated an Agile project delivery methodology, mapped to the business stage gates.
• Successfully mentored the project team to work with an agile framework and aligned to efficient ways of working.
Business Analyst | Jardine Lloyd Thompson Oct 14 – Jun 15
Business Analyst | The NCC Group Jan 13 – Oct 14
Business Analyst | Robert Walters Plc Oct 12 – Jan 13
IT Business Analyst | Ortho Pro-Teknica (Clearstep) Mar 12 – Oct 12
IT Business Analyst & Project Manager | South Square Jan 11 – Mar 12
IT Business Analyst | Ortho Pro-Teknica (Clearstep) Dec 09 – Jan 11
Web Database Developer | The REaD Group/TRG Strata Jul 06 – Dec 09
Image Management Services Executive Jun 05 –Sep 05
Education
BSc (Hons) Computing (2:1) | University of West England 04 – 08